Graphic Design for Small Business to increase sales

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A small business owner, you may not have the enough funds to get a professional website design for your business. Not alone the budget but the time to make your own website for your Small Business success, but we small business owners cannot deny the fact that having a website leads to more sales in the long run.

Choosing the right Graphic designer team

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We have heard the stories of Small Business owners who invested a lot to get a website for their services and products as expensive as buying a car. However has gotten the worst results you can imagine. So how do you know you have the right team to handle or deliver the website you have in mind.

  1. 1.       Plan your website

The website design should really come from you, who owns it and who wants it presented to your consumers. So it is your part to plan or even sketch your website design. What are the things you want on your website, what should your website deliver, how much is your budget, how many pages and how much graphic does your website need? These are the basic questions you need to answer when you are planning to make a website for your Small Business. The clearer your goal regarding your website, the more your Graphic designer team will understand your plan and needs.

  1. 2.       Provide the needed information

Look at your competitor’s website, list down the good and the bad sides of their website. Let your graphic designer team look it over as they have something to compare your design with. Here are the list of information a typical Graphic designer team will need from you:

 

  • Company Information
  • Contact information
  • Personal success stories
  • Logo and color theme
  • Images
  • Fonts you want to use
  • Call to action messages
  • Blog page

 

Why Graphic design is part of the Success in Small business

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If you ask any small business owners who has a website, about the important factor of a successful business, we are 99% sure the answer is “Unique Graphic design and branding”. But most newly started small business, have a finalized mindset “that is out of our budget”. This mind set can often lead to failure in business, because if you are not willing to invest in your business, you will be out of business sooner or later. With the high rate of Internet usage today, who can afford not having their business found online?

A winning Website design to make money

The main goal on having a Professional website design, is to increase sales, so it is not enough to build a rich graphic design website. Your website should also showcase your products, services and consumer needs. Here are some few tips on how to get a winning website.

  1. Artistically engaging
  2. Easy to navigate
  3. Domain name that is easy to remember
  4. Compatible with all mobile devices
  5. Integrated with Social media
  6. Has informative contents
  7. Has contact details
  8. Has call to action buttons
  9. Search engine optimized
  10. Always  up to date

Consider contacting a website designer team to look at your current website if you already have one, let them provide your insight on how you can improve your website.

Hiring us for your website creation:

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Even though you have heard myths of how expensive Website creation or Graphic design package can be, we can prove you this is not true. As a Small Business ourselves, we provide quality and low rates over our Small business packages that is including Graphic design package and website creation package. Because we understand the needs of a small Business to compete with the rest out there, therefore we offer you website design for the most affordable rate + you get a free mobile website to suit your mobile users.

Why we offer such a low rate? It is because our team works from the comfort of their own homes, where we do not need to pay office rent, office electricity and other office expenses. Although with the low rate on graphic design package that we offer, we can also guarantee quality over our projects. We have had several happy clients, therefore we know we have something to be proud of.

So inquire today

Socratic SBC | Small Business Consulting

 

2 Wisconsin Circle Suite 700 Chevy Chase, MD 20815

Office: (410) 929-6395

Fax: (202) 318-0689

rwhunni@socraticsbc.com

 

You don’t see this kind of offer everyday!

Website design for small business – what you should include on your website creation

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When starting a small business today, market demand is that your business can be found online. Professional website design is required when you start a business, online presence is essential for your business.

Small business website objective listed below small-business-website3

For small business owner, today is the perfect time to revamp or create your business website. To help meet your objectives these few things are considered to be important.

  1. Be found

Do not overlook the power of search engine, people all over the world use it to find products and services. Nevertheless do not overlook the mobile users as well, so when making a business website make sure that you have a mobile version of your website. Build your online presence through basic SEO, enhanced keywords, description and meta tags.

Other ways to grant online presence is to get your business listed in all major local listing sites, such as Google, Bing, Yahoo Business, Foursquare etc.

  1. Build trust

Build trust through online interaction, survey, reviews and social media presence. Most people tend to search businesses on social media and base their professionalism through your big network.

  1. Inspire people, become an influencer

Content is king and therefore you must build credibility through online contents, with visual content you will give a clear message of your business services. Inspire through giving out tips, ideas and solutions to your target audience.

The perfect website, simplicity is always the most attractive websites of allSmall-Business-Marketing

Now that you have listed your goals before creating a website for your small business, it is easier to go on with the design and layout for your small business website. You need to think 3 colors and forget about the fancy graphics. The simplest the better!

  • Header – Your header should be the main attraction, here is where you place your business name, logo and slogan! A simple and clear message of what your business is all about!
  • Pages – make sure that your business website is clutter free, create pages for your About US, Products, Contact form, Gallery etc.

 

Home page – a clutter page where your visitors can choose which page they want to visit, allow people to view the preview of certain pages or products and also make sure that you inform visitors that you can be reached through your contact form or social media accounts. Give your audience choices, make the first page as interesting as possible.

 

Products page – your products page should be the page where you have long descriptions of the products and services that you offer, clickable links to the photo of the products would be great for the visual visitors.

 About us page – the page title clearly states what you should note on this page, simple text about you and your business as well as your purpose.

Your website is your business presentation; make sure this is created with audience awareness, visitor friendly and mobile friendly.

 

 

Conclusion

Small Business website design can be done through professional website designers, you can also create your own website, which is not highly advised if you have no web development background on your own. Graphic Design Package for small business is affordable with Socratic SBC | Small Business Consulting, at the same you get a mobile friendly version for free.

 

 

 

 

 

Roderick Hunnicutt

Socratic SBC | Small Business Consulting

2 Wisconsin Circle Suite 700 Chevy Chase, MD 20815
Office: (410) 929-6395
Fax: (202) 318-0689
admin@socraticsbc.com

http://www.socraticsbc.com

25 tips for starting and running a business

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Starting a small business can be exciting at the same time daunting; knowing all the legal requirements to start a small business can be stressful. Nevertheless there are more to making your business legal, the most challenged part is how to market your business and how to find customers. With these steps below you can gather few notes on what to remember, when you are planning your business.

Different types of business means different types of legal requirements

The first part of starting a small business is to create a plan for your business, such as business name, business logo and most importantly legal papers for your small business. You need an advice of a lawyer, but the best thing to do is seek advice from Professional Business consultant. Some business consultants have a small consulting firm that can take care of your legal establishments through legal package, business plan package and marketing package. Here are some few good things to prepare when consulting a business consultant or lawyer.

  1. Consider your business to Corp, LLC or S Corp
  2. Financial statements/capacity/business loan
  3. Business name
  4. Market Research
  5. Marketing and business plan

Business and Marketing plan for small business start up

How to promote your business using the 4P’s

  • Product – describe how your products/services will meet the demands of your target audience
  • Price – create a competitive analysis, to get the most competitive price for your products and services
  • Place – your location, think if you should have a physical store or online store for your business.
  • Promotion – how can you connect with your target market

Your marketing strategy  should also include your marketing budget, your sales and marketing costs will determine what type of marketing campaign you can run for your small business.

Online marketing can be done, through free marketing campaign such as social media marketing, media campaign, content marketing campaign, email marketing campaign etc.

Offline marketing can be done, through local newspaper ads, radio, local tv advertisements etc.

Next is how you can operate your small business

Operational plan is also a major importance for your small business, these needs to organize and planned well to achieve your goals.

This is also great for your small business description:

Day to day operation

  1. Hours of operation
  2. Suppliers
  3. Credit terms

Facility requirements

These include the location of your business, size, and number of employee, lease agreement, business license, and supplier quotation.

IT requirements

Most small business does include this on their business plan

  1. IT systems
  2. IT support
  3. Consultants
  4. Customer service software
  5. Web developer

Human resources

When your business starts to grow, you will need HR, this can help you manage your employees, training, recruitments, short and long term business plan and marketing plan, retention and pay rolls.

Get a professional business consultant and discuss these few things below

  1. Business layout and chart
  2. Job description
  3. Skills required for the applicants
  4. Training Budget
  5. Taxes and Employment contract

Financial information

As you put down your plans for your small business, you need to look at your financial record. Such as

Cash flow – Monthly cash balance between revenue and expenses

Sales forecast – The amount of money you get from your sales of products and services

Final words

These are just the few things you will need to get your business started. The first thing you need to consider is small business start up package for small business, wherein business and marketing plan is included. The next thing is get your legal package for small business, to make sure that you are running and managing a legal small business and your small business will be unique in terms of business brand, business name and logo and many more.

You can contact a Professional Business Mentor for an affordable price and get quotations for small business package. Contact Roderick Hunnicutt for more info, or visit the website www.socraticsbc.com for more info about small business start up.

 

 

Create a small business website that is reader friendly

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Small Business Branding means having a marketing campaign that can at least run for 12 months, seeking the needed market to aid your small business, the most common marketing strategy today is having a website and a blog and lots of social media accounts across the internet world.

 

So how do you create your website to attract targeted audience?

Creating a website is a tough task, even for larger corporations. You need to create a website that suits your audience, and that is easy to remember. Nevertheless you need to decide on countless things, such as color combination, HTML, tags, descriptions etc. Small businesses do not have the time to waste; they need to have a website as soon as their business started running, or even the grand opening of the business.

To be successful when building your business brand, you need to implement these simple steps given below.

Aim and target

Like in traditional media you need to focus on your target audience, and like in traditional media you need to market your business through, advertisement on local newspapers, business card, radio and TV.

You need to give your target audience a clear message of what you can offer, that can make their easier. And you need to get your message to your target audience consistently; some people need to see an ad too many times to finally understand that they need the product or service.

Even when you have your audience gathered together, if you cannot communicate with them and build up relationship with them, slowly your small business will have clear view of failure in the long.

 

Avoid bad website NOW! Go with Professional Web Designer

If you think that hiring a professional costs a fortune, wait till you hire an amateur, how devastating the expenses are for a poor website design.

A good website has these simple features for the benefit of your audience:

  • Up to date features such as social media icon, where they can add you to their social media network. Clear contact form or contact information with email, address, phone number and possibly address to your office.
  • Portfolio – personal information of you and your business, a clear description on how you started your small business and your goals.
  • Avoid clutter, Splash page and most of all popup windows – these types really irritate the visitors when there are too many affiliate advertisements, splash page or anything alike, get yourself a separate page for your advertisement.
  • Page color combination – colors and contrasts are really important for the readers eyes, your designer might think it’s cool, but some color combination is really irritating for the eyes here are some samples

 

Conclusion

It is important that you also review your competitor’s website, and do a consistent health check on your website. Like a car your business page needs website maintenance every now and then. Do website statistics reports, where you can you can have a clear of view your website page rank and performance