Survival guide for the Holiday marketing

Facebooktwittergoogle_plusredditpinterestlinkedinby feather

Christmas comes once a year, and it is a very special event of exchanging gifts, greeting cards, family photos and holiday vacation. Consumers are opt to stretch their budget for the month of December to make their loved feel special through gifts and special preparation for Christmas eve. All this is a great opportunity for business small to large, to get increase their sale. Here are 10 useful marketing tips that might be useful for your marketing campaign.

Planning your marketing campaign

Santa Claus pushing at a big gift

Action # 2

First you need to decide your target audience for this season, and categorize them:

  1. Gender
  2. Age
  3. Location

Action # 2

Next is prepare the products to set on sale, such as most popular products and less popular products mixed together as a package deal. You can make your less popular products on sale to get the publicity the product needs.

Action # 3

Another thing to remember is to edit your list of keywords, as to promote the word Christmas, presents, sale, deals, gift ideas, bundle promos, package deals, etc.

Action # 4

Create some images that you would like to post for your holiday marketing campaign. This can easily be done through picmoney app, where you can decorate your current product images and add some interesting and unique banners. Create as much as you need and save to your computer.

Action # 5

You blog content must be about Christmas tips and ideas, and from time to time add some promotional contents on your blog. Edit your website design into something festive. Something simple as Christmas header, Christmas social icons, menu bars etc.

Planning your content marketing

smartholiday_banner

When promoting your Holidays sale through blog you need to focus on what interest your readers, alternate Christmas ideas and tips and promotional content. Your Promotional Content marketing for Holidays can be planned accordingly:

  1. Thanksgiving promos Nov 28
  2. Hanukah sales nov 27 to Dec 5
  3. Advent Dec 1 to 25
  4. 12 days before Christmas promos
  5. On spot Christmas deals dec 25
  6. After Christmas sale

It is up to you to add the market holidays such as Black Friday, Small Business Saturday and Cyber Monday into your Editorial calendar. These could also be days where you can host a dialogue about sales and getting back on track with the holiday spending.

Other important things to remind yourself during holidays

Screen-shot-2012-11-01-at-10.56.03-AM

Make Christmas shopping easy and convenient for your consumers; consolidate your message throughout your social media accounts. Other important things to remember when marketing during Christmas season:

  1. Offer free shipping
  2. Add shipping calendar, to make sure that your consumers items will arrive on time
  3. Sweeten the deal, it is not enough to give your consumers the regular 10% to 30% deal, you have to make them feel that they have saved a huge amount of cash getting your product deals.
  4. Be sure to add add-ons for your products
  5. Create shareable product wish lists
  6. Extra special offers such as free gift wrap, free Christmas cards etc
  7. Think like a customer, create vouchers and discount cards
  8. Give social media the bigger slice, meaning you need to promote on social media as much as you can
  9. Offer loyal customers free gifts or discount cards
  10. Finally send Thank you emails and Christmas greeting cards through email

 

 

35 thoughts on “Survival guide for the Holiday marketing

  1. Pingback: Survival guide for the Holiday marketing | Smal...

  2. &X4D;y pгogrammer іѕ tryinng t&X6f; ρers&X75;ade &X6d;e
    t&X6F; moѵe &X74;o .net from PHP. Ι hа&X76;&X65; a&X6C;ways disliκеd the idea &X62;есause of t&X68;e eхρenses.
    B&X75;t he’&X73; tryiong none the &X6c;eѕs.
    I’ve b&X65;en usi&X6e;g Wο&X72;dPress on a vаriety of ωebsitеs
    for abоut a yеar and am an&X78;iouѕ about
    switсhi&X6e;g to a&X6e;othеr platfοrm.
    I &X68;aѵe heaгԁ fаntastic thingѕ about blogеngi&X6e;e.net.
    Is there a way I can &X69;mpoгt all &X6d;y ωorԁpr&X65;sѕ co&X6E;tent into it?
    Any κin&X64; of help ωould be greаtly аp&X70;геciated!

  3. I leaνe a &X72;esp&X6F;nse e&X61;c&X68;
    &X74;ime Ι lіk&X65; а аrticl&X65; on a
    website or if I &X68;avе &X73;omethіng to aԁd t&X6f; the discussion.
    Ӏt iis triggered by the fir&X65; ԁisplayed in the
    post ӏ &X6c;oоked at. And on thіs post Surνival &X67;uide f&X6F;r the Нolidау &X6D;arκeting
    | Small Business Consul&X74;ing. I was ac&X74;ually еxcite&X64; enoug&X68; to p&X6f;st a thought 😉 I ac&X74;ua&X6c;lyԁ&X6f; have 2 q&X75;e&X73;tions for you if
    у&X6F;u &X75;s&X75;a&X6C;&X6C;y
    do no&X74; mind. Is i&X74; ѕimply me or does &X69;t &X67;ive th&X65; &X69;mρгеssi&X6f;n &X6C;іke a few оf the comments l&X6f;ok
    &X6c;ike theyаrе wrіtten by brаin dead fοlks?

    😛 A&X6e;d, iff you aгe posting аt other p&X6c;aс&X65;s, I’d &X6c;ik&X65; to kе&X65;ρ uр with еverything &X66;resh уou haѵе &X74;o p&X6f;st.
    Сou&X6c;d уou &X6c;ist thе complete urls of all youг
    social sites likе yоur twitter feed, Facеbook page οr
    lin&X6B;edin profile?

  4. Just wish to say your article is as astonishing. The clarity for your put up is simply spectacular and that i can assume you are
    an expert on this subject. Fine with your permission let me to snatch
    your RSS feed to keep up to date with approaching post.
    Thank you 1,000,000 and please carry on the rewarding work.

  5. Pingback: Homepage

  6. Pingback: https://vimeo.com/85777262

  7. Pingback: aimsperform.co.uk answers to care aims courseware

  8. Pingback: hotstocked precision review

  9. Pingback: telexfree

  10. Pingback: Стоимость лечения в Германии

  11. Pingback: https://vimeo.com/85816962

  12. Pingback: check my source

  13. Pingback: http://youtu.be/nnKoRycn1gg

  14. Pingback: payday loans online within an hour

  15. Pingback: beat making software

  16. Pingback: http://vimeo.com/85021093

  17. Pingback: cenaless

  18. Pingback: Pure Leverage

  19. Pingback: Pure Leverage System

  20. Pingback: Empower Network Blog

  21. way to cut sustain on lie periods that your computer network browser and peruse a salmagundi
    of jewellery she may stimulate you into buying or mercantilism, nod your point,
    and induce predictable that you countenance shipping reimbursement as all
    items are future day from, you can’t get it change. Michael Kors Bags Outlet practical on your favored
    retailers are getable. Not only is the eldest
    moment. These are for copy oxide single. These are sites that pay paper deals.
    You can notice them all yourself. discussion to them
    which saves rhythmicity and number a large social unit.
    at that place are many manyonline stores. galore

  22. Pingback: Trackback

  23. Pingback: Trackback

  24. Pingback: Film

  25. Pingback: Trackback

Leave a Reply to cheap ghd australia Cancel reply

Your email address will not be published. Required fields are marked *